Resources

Marketing Graphics Vault

Feel free to download these images and use them when making a case for content!

Content marketing & SEO vs paid ads over time

Content marketing & SEO vs paid ads over time

Start with BOFU content, not TOFU

Start with BOFU content, not TOFU

What type of results to expect, paid ads vs content marketing & SEO

What type of results to expect, paid ads vs content marketing & SEO

Different types of marketing at each stage of the buyer journey

Different types of marketing at each stage of the buyer journey

Content maturity model

Content maturity model

Decision maker, rational vs emotional needs

Decision maker, rational vs emotional needs

Blog

What’s new in content and financial services

Podcast: Dark AI, AEO, and Why Content’s Real Impact Is Harder to Measure | Tom Rudnai, Founder & CEO at Demand-Genius
May 15, 2026

Podcast: Dark AI, AEO, and Why Content’s Real Impact Is Harder to Measure | Tom Rudnai, Founder & CEO at Demand-Genius

Learn why content’s real impact is harder to measure in the AI era, how dark AI affects B2B fintech buyer journeys, and what AEO means beyond SEO.

Newsletter: What can you do when sales says the leads are bad quality?
May 15, 2026

Newsletter: What can you do when sales says the leads are bad quality?

Sales says the leads are bad quality? Learn how high-intent content, better tracking, and stronger sales alignment can help marketing generate fewer but better leads.

Case Study: How We helped WorldFirst Reach 50+ Conversions per Month with Content
May 14, 2026

Case Study: How We helped WorldFirst Reach 50+ Conversions per Month with Content

Why I Joined Mint Studios: Denisa Cerna
May 14, 2026

Why I Joined Mint Studios: Denisa Cerna

Learn why Denisa Cerna joined Mint and what she enjoys about working here!

Top 7 AI visibility tools for fintech companies
May 12, 2026

Top 7 AI visibility tools for fintech companies

Compare the top 7 AI visibility tools for fintech companies and learn the GPT article framework we use to get ChatGPT, Gemini, and Claude to recommend your brand.

Newsletter: Google Search could go full LLM this year: here's how to prepare
May 1, 2026

Newsletter: Google Search could go full LLM this year: here's how to prepare

Google Search may shift to LLMs. Learn how AI Mode changes SEO, why ultra-specific content wins, and how to prepare your strategy now.

Podcast: What Sales Actually Wants From Marketing (A Fintech Salesperson's Perspective) | Cristina Ciaravalli, Founder & CEO at Valli Ventures
April 22, 2026

Podcast: What Sales Actually Wants From Marketing (A Fintech Salesperson's Perspective) | Cristina Ciaravalli, Founder & CEO at Valli Ventures

What does sales actually want from marketing in fintech? Learn how to align teams, improve messaging, and drive real pipeline from a sales perspective.

Newsletter: This fintech's content results are so good, they asked to stay anonymous
April 20, 2026

Newsletter: This fintech's content results are so good, they asked to stay anonymous

Discover how a fintech company turned content into a competitive advantage, driving 338% more leads and high-value SQLs with a proven content marketing strategy.

Podcast: How to Turn Events Into a Revenue Engine (Not Just Leads) | Kate Young, Sr Event Marketing Manager at Middesk
April 15, 2026

Podcast: How to Turn Events Into a Revenue Engine (Not Just Leads) | Kate Young, Sr Event Marketing Manager at Middesk

Learn how to turn fintech events into real revenue. Kate Young shares how to build an event strategy, map events across the funnel, and maximize ROI beyond leads.