Content Strategy

Does increased LLM visibility lead to more customers? Here's what we found via 3 case studies

December 18, 2025

Does increased LLM visibility lead to more customers? Here's what we found via 3 case studies

Based on GPT articles and our experiments, read how about how an increase in LLM visibility leads to an increase in inbound customers.

Best Fintech and Financial Services Marketing Agencies [2026]

November 21, 2025

Best Fintech and Financial Services Marketing Agencies [2026]

What are the top fintech and financial services marketing agencies? We’ve put a list of the best in this industry, along with some tips on how to evaluate them.

SEO for Financial Services: What You Need to Know in 2026

October 23, 2025

SEO for Financial Services: What You Need to Know in 2026

We cover what makes SEO in financial services unique, as well as how to implement a SEO for financial services strategy that brings in the results.

Want LLMs to Recommend Your Brand? Here's What We've Found Works: GPT Articles

October 3, 2025

Want LLMs to Recommend Your Brand? Here's What We've Found Works: GPT Articles

Want LLMs to recommend your brand? We've found the best strategy to improve LLM visibility is GPT articles. We explain what they are and the results we've achieved in this post.

What Does AI Mode Mean For Your Marketing (And What Can You Do To Adapt?)

August 7, 2025

What Does AI Mode Mean For Your Marketing (And What Can You Do To Adapt?)

AI Mode was launched earlier in 2025 and it's clear that this will eventually be the default search experience. What does that mean for marketers? What can you do to prepare? I explore these key questions and more in this article.

Top 8 Fintech Blogs to Bookmark [2026]

August 1, 2025

Top 8 Fintech Blogs to Bookmark [2026]

What are the top fintech blogs to follow? We’ve put together a list of 8 blogs that will give you a good overview of the industry, keep you on top of trends and help you understand fintech better.

What Good BOFU Content Looks Like (And Tips on Creating it)  

July 27, 2025

What Good BOFU Content Looks Like (And Tips on Creating it)  

Mint Studios’ content strategist Elliot McGuire shares how to create BOFU content that converts, with real examples and actionable tips.

Content Marketing for Banks: What You Need to Know

March 5, 2025

Content Marketing for Banks: What You Need to Know

What’s unique about doing content marketing for a bank? What’s the best way to get started? We cover all these topics along with examples of banks doing a good job with their content.

Fintech SEO: How to Turn Your Website Into a Customer Acquisition Channel

January 23, 2025

Fintech SEO: How to Turn Your Website Into a Customer Acquisition Channel

What is unique about doing SEO in fintech? And how can you implement a strategy that helps you with acquiring customers, rather than just traffic? We answer these questions and more in this article.